INTERNATIONAL BUSINESS

Academic Year 2025/2026 - Teacher: Antonio D'AGATA

Expected Learning Outcomes

The course aims to provide knowledge related to business internationalisation and the strategic challenges that internationalising companies face.

Course Structure

Lectures

Required Prerequisites

Elementary notions of economics.

Attendance of Lessons

Not mandatory

Detailed Course Content

Globalizing Business

Formal Institutions: Political, Economic and Legal Systems

Informal Institutions: Analysing Culture

Firm Resources: Competitiveness and Growth

Investing Abroad Directly

Responsible Business

Starting International Business

Foreign Entry Strategies

Competitive Dynamics

Global Growth Strategies: Partnerships and Acquisitions

Organizing and Innovating in the MNE

Customers and Suppliers in the MNE

Textbook Information

Peng, M. and Meyer, K. (2023) International Business. Cengage Learning (Fourth Edition) - Chapters 1, 2, 3, 4, 6, 10, 11, 12, 13,14, 15, 17 and Integrative Cases n. 1, 2 e 13.

Course Planning

 SubjectsText References
1Glonabilizing BusinessPeng & meyer, Ch. 1
2Formal InstitutionsPeng & Meyer, Ch. 2
3Informal InstitutionsPeng & Meyer, Ch. 3
4Firm ResourcesPeng & Meyer, Ch. 4
5Invvesting abroad directlyPeng & Meyer, Ch. 6
6Responsible businessPeng & Meyer, Ch. 10
7Starting international businessPeng & Meyer, Ch. 11
8Foreign entry strategiesPeng & Meyer, Ch. 12
9Competitive dynamicsPeng & Meyer, Ch. 13
10Global Growth StrategiesPeng & Meyer, Ch. 14
11Organizing and Innovating in the MNEPeng & Meyer, Ch. 15
12Customers and suppliers in the MNEPeng & Meyer, Ch. 17

Learning Assessment

Learning Assessment Procedures

Written exam. Six open-ended questions. Time allowed: 120 min. 


Assessment Criteria and Grading Scale

Examination results are expressed on a scale from 0/30 to 30/30. The “lode” (cum laude) is reserved for outstanding performance. There is no direct equivalence with percentages or GPA. The assessment system is based on the following criteria.

  • Fail (0–17): The student does not demonstrate adequate knowledge of the basic course content and/or has not completed the required work.

  • 18–20 (Pass – Sufficient): Minimal knowledge of the subject; very limited ability to apply concepts; significant difficulty in critical discussion.

  • 21–24 (Fair – Discrete): Adequate command of course topics; correct but basic exposition; frequent need for guidance.

  • 25–27 (Good): Solid knowledge of the subject; ability to handle cases and assignments independently, with only minor inaccuracies.

  • 28–30 (Very Good – Excellent): Comprehensive and in-depth knowledge; autonomous ability to make connections between themes and sources; clear exposition with no significant errors.

  • 30 cum laude (Distinction): Exceptional performance, marked by originality, critical insight, and virtually complete mastery of the subject.

Examples of frequently asked questions and / or exercises

The Institution-base of International Business, Appraising Resources: Benchmarking, Ownership Advantages and FDI, Responsible Business in the Global Economy, Strategic Objectives of Establishing Foreign Subsidiaries, The Marketing Mix,